The Coach's Fatal Error? Challenging Wilcox and the Unassailable Executive Class

Itbecame clear Ruben Amorim endured defeat by lower-league opposition. He weathered an important European final against a particularly poor Spurs sides in living memory. He could survive losing at home to West Ham and Wolves, a lowly league position, an unwavering system, squandering some of the club’s most promising academy products, a poor winning percentage, labeling the squad the worst the club has ever seen. But there was a single opponent against whom Ruben Amorim was not permitted to engage. You come at Jason Wilcox, you had better succeed.

Unfortunately, like many a top-flight right-back in Blackburn’s championship 1994-95 season, the coach took on the executive and seems to have failed. The most casual observer will notice the irony here: a manager who often railed his squad for losing one-on-one duels crumbling when confronted by the white heat and formidable presence of a England's top division's most feared sporting directors.

In truth, this entire painful saga appears to portray the director in a whole new light. Perhaps it might have been easy, based on his brief stint in a similar role with the Saints, to regard him as little more than a drudge in the United exoskeleton: an individual who owed his position largely to his friendship with ex-colleague a fellow executive rather than any demonstrable skill. How mistaken we all were. By masterfully outsmarting United’s feted manager, as he outmanoeuvred the unfortunate Dan Ashworth earlier, he has demonstrated to be among the sport’s strategic masterminds: a strategic mind of which United’s competitors will now be justifiably concerned.

The Strategic Clash Over Formation & Philosophy

To illustrate, it was Jason Wilcox who being involved in the leadership that hired the 3-4-3 fundamentalist the coach in the first place, played a key role in attempting to convince him to ditch his beloved formation. Naturally, these pleas were resisted. However, such directives carry more weight when issued from the mouth of a man the impeccable football pedigree of Jason Wilcox, holder of three England caps and a role in a championship team decades past.

Maybe eventually Jason Wilcox might agree to outline his reasoning to the rest of us. Maybe one day questions may arise regarding why the coach is walking away with full compensation, with no penalty clause activated. But Jason Wilcox speaks rarely in public, for excellent reasons. The real thinkers of this sport – men like Jason Wilcox – function at a level beyond our own mundane comprehension. If he ever did speak, probably all we would hear would be ultrasonic blips and complex calculations. Desiring an explanation is not the same as being ready to comprehend it.

The INEOS chief reportedly suggested playing Bryan Mbeumo at right wing-back.
The club's co-owner has allegedly proposed playing Bryan Mbeumo in an unfamiliar defensive position. Image: Getty Images

An Supreme Authority In Command

Naturally, by focusing our attention on the sporting director we overlook the true genius behind the modern United throne. Jason Wilcox is, in reality, merely executing the commands of his superior the billionaire owner, who privately has emphasized his preference for a back four. According to reports, the owner has also proposed playing Bryan Mbeumo in a wing-back role. The owner is eager for United to embrace data science and analytics. Per reports, in an executive meeting early in his investment, he declared that United’s style of play “will be determined in this room”.

After all, Sir Jim is an expert in this technical footballing stuff, drawing from his previous experience in petrochemicals and yachting. Above all he remains immensely wealthy, and as we all know, the wealthy are the best of us: more perceptive, sagacious, more tactically astute, simply better. Whom else would you trust to manage a strategic plan of cost-cutting, the construction of a new stadium that appears similar to someone’s leftover knitting, the acquisition of Benjamin Sesko?

The Modern Soccer Order: Executives Over Managers

This is a trend that is becoming prevalent in top-tier of the game. For decades, clubs foolishly entrusted major sporting choices to subordinate staff such as coaches, scouts – even footballers. Perhaps it was once possible for a young, innovative manager with ideas and drive to join a club and see their vision through to completion. But how many businesses have these guys established? How many large-scale layoffs have they overseen? Far preferable to place the real power where it belongs: the leadership tier, the casually dressed executives, the guys with impressive professional resumes. It is wiser to decide the strategy in the boardroom and appoint a coach who can tailor their methods accordingly. If coaches were formerly chefs, they have become more like delivery personnel: not really responsible for the food, but still ultimately answerable if it arrives poorly or leaks out to meet standards.

In the meantime, a coach's role has become less about crafting the philosophy and more about selling it: the front-facing representative of the operation, the public face of an organisation they can do little to influence. Enzo Maresca takes a squad of literal children into the Champions League and secures domestic cups, and effectively gets sacked for speaking out. A manager at Celtic sees his standing damaged while the people who hired him continue to make errors indefinitely.

The Modern Corporate Game: Responsibility for the Coaches

And possibly on some microcosmic level this represents corporate governance at work: the elevation of a privileged elite who are infallible, whose decisions remain untouchable, whose errors can invariably be sacked away without justification. Hire the 3-4-3 coach only to fire them for using excessively 3-4-3. Bring in the project manager and then discard him for taking excessive time. And above all be grateful; for your modest increases in ticket costs, for your new summer signings, for the reality that the adults – however well qualified – are in charge.

Samantha Richardson
Samantha Richardson

A Toronto-based writer with a passion for exploring Canadian culture and sharing unique perspectives on entertainment and lifestyle.